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Product Design Course – June 2020 (Online)

Join us

An exciting opportunity to take part in our next 6-week evening Product Design Course provided by 2 Senior Product Designers with years of experience in Product Design.

– A 6-week Product Design training course
– 15 students per class MAX
– Based Online
– Once a week from 6:00 pm – 8:30 pm. Online
– 2 experienced industry teachers

Why Product Design?

The Product Design course is designed to provide you with the approach you’ll need to develop your feature or startup idea and transform it into a product, and ultimately a business. Product design blends psychology, visual design, and UX principles to teach you product validation, and a customer-centric approach. After you’ve designed your product we will also teach you the relevant metrics to track to ensure feature success, including Product-market fit, Churn, and the Pirate metrics (Acquisition, Activation, Retention, Revenue, Referral).

Key Takeaways

Idea Validation
Develop, validate and refine your ideas to build for a product/market fit using the lean canvas approach

Research & testing methods
Learn a wide array of user research techniques including, User interviews, UX audits & tear-downs, ethnographic studies, and surveys

Personas and Jobs to be done framework
Learn how important product personas are in feature development, how to develop these, and how to use them to influence your design decision making when implementing a customer-first approach.

UX Principles & visual design fundamentals

Delve into the psychology behind designs, by focusing on behavioural economics frameworks and designer ethics.

Research, Design & prototyping software
An Introduction to essential design software such as Sketch,Adobe CC, Zeplin, QuickTest and Invision, alongside sketching and prototyping tools.

Metrics and success measurements

Define what feature success looks like, alongside which metrics you should be looking at to measure and improve over time, and why they’re important

Design Facilitation

Throughout the course you will develop strong workshop facilitation skills and learn design process insights for you to apply to your current role.

Testimonials

“I’m so glad I did this Designing for Voice Course. All the tutors were massively helpful and were really great teachers. I’ve gained a new skill set which I’ve already found ways to apply to my current job that I hope I continue to explore in the future.“ – SIMON WOOD, Senior UX Designer – Designing for Voice

“The VUI course was exceptional. In two days it covered everything we’d hoped to learn from high-level theory to a detailed understanding of human linguistics and building our own voice skills. The instructors were obviously very knowledgeable of the voice space and really hands-on. Would highly recommend the course.” – EMMA GODDARD, Senior User Experience Designer

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