Workshop Title: Patient centred design – How AI can be used to achieve better patient outcomes
Workshop Summary:
Taking control of our health, or the health of a loved one, can be challenging. Much of the information we’re presented with is either too generic or not relevant to my context. Why can’t systems learn with me? Why can’t I get the information I need when and how I need it?
A challenge for the NHS and healthcare professionals alike is providing relevant and contextual information to patients at scale. In fact, this is a challenge for many industries. Whilst the benefits of a human centred design approach to products and services is largely prescribed to, the effort required to deliver truly relevant, personalised and contextual information can be too high.
The creative use of technology, specifically AI, has opened new doors in creating sustainable services. AI presents a great opportunity to analyse massive quantities of behavioural data and provide inferences which can guide design and align evolving customer experience platforms.
In this workshop we will demonstrate, by following a patient centred design approach, how you can give people the information they need, when they need it and how they need it – creating a real connection and giving patients back control of their health. It is not a question of using AI to replace the human, but when in a patient’s journey to leverage AI to augment the human connection to make for the most effective patient outcome.
Bio:
As Digital Solutions Director, I am leading the design and delivery process of technological solutions which impact Customer Experience Design. Working in close collaboration with Foolproof’s parent company Zensar, I am currently involved in shaping the Digital Customer Experience Platform – the objective of which is to build an end-to-end services model encompassing design, build, deployment and on-going platform evolution. Evolution is key as customer preferences are dynamic and the platform features need to be in sync with the same.
I bring 20 years of experience in the Technology sector and previous to Foolproof, I was with IBM (UK) for a decade, leading large transformation programmes encompassing consulting, solution design, sales leadership and business case design. I have worked across industry verticals and have experience in solutions spanning Applications Services, Cloud Infrastructure Solutions, Digital Platforms and Financial Engineering.
I am passionate about cosmology and genetics and love to devour articles/videos on this subject. Tennis and Squash are my other passions – a great detox after a long day at work.
