Universal Principles of Design - Mobile UX London

Universal Principles of Design – Mobile UX London

The universal principles provide ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design.

Because no one can be an expert on everything, designers have always had to scramble to find the information. And know-how required to make a design work – until now.

Cross-disciplinary encyclopedia of design pairs clear explanations of every design concept with visual examples of the concepts applied in practice. Every major design concept is defined and illustrated for readers to expand their knowledge.